AJ’s Resume

---

PROFESSIONAL EXPERIENCE

Egale Canada

Manager, Communications | December 2022–Present  
Ottawa, Ontario

Lead communications, campaigns, public affairs, advocacy, and anti-2SLGBTQI hate initiatives for Canada’s leading organization advancing 2SLGBTQI equality.

• Lead the Communications and Marketing function, overseeing a team of 5–7 staff plus students and seasonal employees.
• Develop and execute communications strategies supporting research, education, awareness, fundraising, workplace inclusion, school inclusion, and legal advocacy initiatives.
• Lead national campaigns and communications initiatives with digital reach into the millions.
• Direct media relations, including press releases, media pitching, spokesperson coordination, interview preparation, and journalist relationships, generating hundreds of media mentions annually.
• Lead communications and resource development for anti-2SLGBTQI hate initiatives, including Egale’s Rainbow Action Hub.
• Lead public affairs and advocacy initiatives, including policy briefs, government submissions, government meetings, legislative monitoring, and issues management.
• Monitor communications analytics and translate performance data into strategic recommendations and impact reporting.
• Collaborate with Development on funding opportunities, grant applications, donor communications, and impact reporting.
• Represent Egale on national advisory committees, including Canada Blood Services’ 2SLGBTQIA+ Advisory Committee.
• Provide organizational leadership through participation on the Union Management Committee and Social Committee.

Huron Perth & Area Ontario Health Team

Communications Specialist | June 2022–December 2022  
Stratford, Ontario

• Led communications strategy and implementation for a developing regional health organization.
• Managed social media, email marketing, website content, video production, and media relations.
• Increased social media followers by 30% and improved email newsletter open rates by 20%.
• Developed branding and messaging that positioned the organization as a trusted source of regional health information.

Ontario Centres for Learning, Research and Innovation in Long-Term Care

Communications Officer | January 2019–December 2021  
Waterloo, Ontario

• Led communications planning and implementation for the Ontario CLRI program across three host centres: Baycrest Health Sciences, Bruyère Research Institute, and Schlegel-UW Research Institute for Aging.
• Managed external communications, graphic design, website content, video editing, and social media.
• Led internal communications across all three host centres.
• Managed social media channels reaching 40,000–100,000 people per month.
• Coordinated communications and promotional activities for special events and organizational projects.

Progressive Results Group Inc.

Marketing Manager | August 2017–December 2018  
Kincardine, Ontario

• Directed marketing strategy, social media, content development, and campaigns for 30+ clients across diverse industries.
• Supervised a three-person content creation team, increasing campaign quality and client satisfaction by 35%.
• Generated $100,000 in marketing services sales during tenure.
• Developed campaigns producing an average 25% growth in client channels and a 40% increase in social engagement.

College Student Alliance

Programs & Events Manager | August 2015–July 2017 Toronto, Ontario

• Planned and delivered conferences, workshops, advocacy events, and leadership programs across Ontario.
• Delivered 8 conferences, 5 workshops, and 3 advocacy/lobby events, including events at Queen’s Park.
• Managed event budgets ranging from $5,000–$45,000.
• Coordinated speakers, government officials, MPPs, ministers, venues, transportation, catering, schedules, and logistics.
• Managed programs including student leadership scholarships, campus food bank funding, mental health initiatives, and annual awards.

Capital Heritage Connexion (formerly Council of Heritage Organizations in Ottawa) 

Projects & Events Coordinator | April 2014–April 2015  
Ottawa, Ontario

• Planned and delivered major public events and cultural projects, including Colonel By Day, Ottawa Heritage Day, and the Emerging Cultural Professionals Conference.
• Delivered Colonel By Day for approximately 5,000 attendees, featuring 52 vendors, performances, demonstrations, and ceremonies.
• Coordinated a bilingual conference attended by more than 150 youth.
• Built partnerships with the Government of Canada, City of Ottawa, Parks Canada, and other organizations.

Kincardine Business Improvement Area 

Social Media Coordinator & Downtown Ambassador | May 2013–August 2014 | 
Kincardine, Ontario

• Managed social media campaigns and day-to-day digital communications for downtown Kincardine.
• Produced photography, graphic design, and digital content.
• Conducted post-event surveys to assess economic impact.
• Supported local businesses and visitors through community outreach and information services.

---

PROFESSIONAL & COMMUNITY LEADERSHIP

---

CERTIFICATIONS & PROFESSIONAL DEVELOPMENT

---